The paper I presented at the 2017 CreateWorld Conference, Repurposing Augmented Reality Browsers for Acts of Creative Subversion is now available.

It includes a bit of a ‘how to’ if you are interested in co-opting Augmented Reality Browsers for other purposes. It’s not complicated, but I did come across a few issues which might be of interest if you wanted to learn from my mistakes! Also, make sure you read my other post on strategies to try and protect your identity if you are planning to try this out.

Abstract:

Consumer facing Augmented Reality (AR) technology offers innovative new ways for consumers to engage and interact with brands and products via interactive advertising and experiences. Conversely, this technology also creates new channels that can be exploited and subverted by those who wish to generate critical reflection of consumerist culture. This paper aims to highlight that consumer AR technology presents new and unique opportunities for activists interested in subversive communication.

The above video is a bit of an outtake due to that car parking in exactly the wrong spot. One of the drawbacks of working in the public sphere! If you would like to read all of the papers from the conference, you can find them here (warning: 50MB PDF file).